Johannesburg, August 20, 2025: Tata Motors Passenger Vehicles (TMPV), a subsidiary of Tata Motors—one of India’s largest automotive manufacturer has re-entered the South African passenger vehicle market, marking the beginning of a new era for the company. The launch event, held at The Galleria in Sandton, Johannesburg, included the unveiling of four dynamic models: the Harrier, Curvv, Punch, and Tiago—each engineered to meet the diverse mobility needs of South African consumers.
This strategic re-entry is underpinned by a strong alliance with Motus Holdings, South Africa’s foremost automotive group. The timing couldn’t be more fitting—TMPV has recorded exceptional growth, scaling from 170,000 units in 2020 to over 560,000 units in 2025 in India, reflecting an impressive 350% increase. As the pioneer in automotive safety in India, TMPV takes pride in offering a portfolio where all models are rated 4 or 5 stars by the globally recognised New Car Assessment Programs, including Global NCAP (GNCAP) and Bharat NCAP (BNCAP)—India’s official safety rating system.
At launch, TMPV will operate through a nationwide network of 40 dealerships, with plan to expand to 60 by 2026, ensuring broad accessibility and strong customer support across South Africa. Beyond business, TMPV’s re-entry is poised to make a meaningful contribution to the local economy. The company will invest in skills development, job creation, and training programs for technicians, sales professionals, and aftersales teams. Additionally, strategic partnerships with leading financial institutions will offer competitive financing solutions, making high-quality mobility more attainable for South African consumers.
